Industry guide: Restaurants
How restaurants and cafés get the most out of InfoBox: lunch menus, daily specials, drinks campaigns, customer flow signage.
Introduction
Restaurants and cafés are one of InfoBox's most common customer types. Typical screens: a menu screen at the entrance, a counter screen showing daily specials, a back-of-house screen for staff communications. This guide collects the patterns that work.
What restaurants typically display
Common content types:
- Lunch menu: today's offering, scheduled to display only during lunch hours.
- Daily specials and seasonal promotions: rotated weekly or monthly via a campaign playlist.
- Drinks and beverage campaigns: from Sinebrychoff ContentHub or your own designs.
- Hours and contact info: a steady-state slide that's always visible.
- Customer flow (table reservations open / fully booked / waitlist): for restaurants with active table management.
Integrations to use
Restaurant-friendly integrations:
- Lounastaja: the easiest path for daily lunch menus. Edit in Lounastaja, the screen updates automatically. See Lounastaja integration.
- Sinebrychoff ContentHub: drink-campaign content for Sinebrychoff partner restaurants. See Sinebrychoff ContentHub integration.
- Canva: for brand-aligned weekly specials and seasonal promos. See Canva for content creation.
Scheduling pattern: lunch menu
The single most-used scheduling pattern in restaurant signage:
- Build a single lunch-menu slide (Lounastaja iframe or your own design).
- Schedule it: weekdays only, daily 10:30-14:00. See Per-weekday time windows for restaurants with weekend hours.
- Set Hide for the staff-only break-room slides during the same window so customers don't see them.
- Pair with a Saturday brunch slide that runs only on Saturdays 11:00-15:00.
Multi-location restaurants
If you run more than one restaurant:
- Build the campaign content as a playlist (not on each screen individually).
- Assign that playlist to every location's screen via Assigning playlists to screens.
- Update the playlist once, every restaurant updates at once.
- Use Screen Groups for permission scoping (regional managers see only their region's screens) but NOT for content broadcasting. See Screen Groups (permissions, not content).
Marketing-site reference
Deeper marketing-side guidance:
- Industry landing page: infoboxi.com/fi/infonaytto-ravintolaan
- Blog deep-dive: Infonäyttö ravintolaan, opas
Summary
Restaurants get the most out of InfoBox by combining Lounastaja for menus, scheduling for lunch-hour-only display, and playlists for multi-location campaigns. Skip Screen Groups for content; that's not what they do.
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